Thank You Messages to Customers

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Saying thank you is an important component of any social exchange. In abusiness, however, saying thank you to the customers is one of the golden rules for success.Research shows that customers tend to spend more if they receive regular gratitude. This phenomenon can be explained by the rule of reciprocity.

In his bestselling book Influence: The Psychology of Persuasion, Dr. Robert Cialdini explains that the Principle of Reciprocity is a powerful behavioral motivator. By nature, people don’t like to feel indebted to others. Simply put, if someone gives you something, you’ll feel obligated to give something back in return. For example, if someone invites you to a party, you will feel obligated to invite them to yours. Similarly, when customers receive a token of appreciation, such as a thank-you note, they feel compelled to return the favor — usually with repeat purchases and public advocacy of your products.

Results from various studies show that 68% of customers stop purchasing from a company because of what they perceive as indifference. Therefore, showing your customers that you care about them and value them is crucial for the growth of your business. But a simple thank you doesn’t always cut it. Businesses need to get creative and find innovative ways of conveying their gratitude to their customers. A heartfelt thank you note is the most effective tool to make your customers feel valued and show your appreciation. However, it can be challenging to write a thank you note which creates a personal connection with the customer despite using a professional language. That’s why; we have compiled a list of thank you messages which will help you show your gratitude to your customers. They are as follows:


Saying Thank You to Customers


Dear customers, thanks a lot for shopping with us. We hope you enjoyed the mega discount offers and proposals. We are always searching for the ways to satisfy our customers,and this was a successful move. Thanks for your support!

Thank you for your patronage and keeping us your trusted store and brand. We are currently trying to update our products to serve you much better. If you would like to receive updates, you can leave your contact number here or perhaps your email so we can send you updates in fastest time. Thank you!

It has not just been a year full of profits and great achievements, but most importantly, a year full of incredible relationships and beautiful bonds. None of this could have been possible without you. Thank you for making this year so special for us. We hope to continue working with you with the same verve and vigour in the coming years.


Dear __________, thank you for shopping with us. We appreciate your business. Our company’s goal is to provide high-quality products and attentive customer service to valued customers like you. We hope to meet and exceed your expectations!

Our team management would like to thank our customers for giving us a wonderful opportunity to serve you. It is our desire to keep you satisfied with our services and products. You are our inspiration in doing our very best. Thank you and remember; we value you!

We would like to thank all our esteemed customers for their consideration and trust in our offers. It is because of you all that we have been able to earn such fame in the market. We look forward to have continued relationship with you all. Thanks a lot.

Thank you for making our store number one in the city! We could not have made it without your support and loyalty. From our management and staff, our warmest thank you to all our dear valued customers. Please visit our store every (day and time) to avail a free item from us. Thank you!

Dear ______, wow, I noticed that you’ve been our customer for 5 years! Thank you so much for sticking with us — it’s people like you that keep our wheels turning! I’ve enclosed with this card a voucher for a free ride on our bus line. You can use this voucher any time towards any destination: like our love for you, it never expires.

We look forward to serving you again soon!

We would like to thank all our esteemed customers for their consideration and trust in our offers. It is because of you all that we have been able to earn such fame in the market. We look forward to continue our relationship with you all. Thanks a lot.

Hello _______________, just wanted to say thank you for your order! We appreciate our customers and aim to provide beautiful creative products backed by awesome customer service. Please enjoy this special coupon for 20% off your next online purchase. Have a wonderful day.

On behalf of _____ (Company’s name), I would like to thank all our valuable customers for their business relationships. We deeply value your kind consideration in our services and we assure to serve you in best possible ways. We are happy to help you.

Dear _______________, thank you for your purchase. Our company values each and every customer. We strive to provide state-of-the-art devices that respond to our clients’ individual needs. If you have any questions or feedback, please don’t hesitate to reach out. All of our products are backed by a 100% satisfaction guarantee. If you have a friend or family member that can use our products, we would greatly appreciate the referral!

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How to Write a Thank You Note

These thank you messages will help youin your quest to craft the perfect thank you note for your customers.You can send these messages via email or as a text message,or you can go the old-fashioned way, and send a handwritten postcard along with some goodies. Handwritten thank you notes have a more personal touch and can convey sincere and heartfelt gratitude that an email can’t. A thoughtful thank you note goes a long way in building long-term relationships with your customers and helps to maintain aloyal customer base.